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Are you aware of the “3 P’s of service marketing“? If your business offers services to its customers, you should definitely read on. The four P’s, a staple of the marketing world, touch on a few important factors to consider when developing a marketing strategy: product, price, promotion and place. What it is that you’re […]

Are you confused about what a marketing retainer is, and when you would use one? Or not sure what “Agency of Record” means? Then this article is for you. We have compiled all the common questions about marketing retainers and made this handy guide for you. In the guide, we cover: We aim to make […]

How often should your business be posting on social media? It’s a question we hear all the time, and it’s a tough one to answer. The truth is that there is no ‘one-size-fits-all’ solution when it comes to posting frequency on social media. However, there is one thing that remains true no matter your business […]